Backlink Tracking Tool

Backlink monitoring software that keeps an eye on your precious backlinks
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New & lost backlinks
Backlink target ratio
801 Backlinks to homepage
317 Backlinks to other pages
Dofollow / Nofollow

Measure the value of every backlink

Not all backlinks are made equal.

Analyze referring domains, linking pages and backlink parameters to see how valuable every backlink is for your website.

Keep track of all key backlink metrics
Text / Image
Learn whether your backlink is placed in text or comes from an image.
Anchor text
See which clickable text is used to link out to your website. Check if it semantically fits the target URL.
Target URL
Find out which of your website pages benefit from the backlink.
Dofollow / Nofollow
Track changes in attributes that tell search engines whether or not to crawl your link.
UGC / Sponsored
Check backlink parameters that have been recently introduced by Google.
Check if the backlinks come from an authoritative domain
Domain Trust
An aggregate domain quality score developed by SE Ranking. It is calculated based on multiple factors including the number and the quality of a website’s referring domains and backlinks.
Alexa Rank
Defines general website popularity compared to other websites across the web. Alexa Rank is calculated based on the site’s estimated traffic and visitor engagement over the past three months.
Based on the referring domain IP address, you can see where the website that links out to you is located geographically. See if the IP address points to the country you target.
Check page-specific metrics to assess linking page popularity
Page Trust
An aggregate score developed by SE Ranking. Similar to DT, it measures page quality based on multiple factors including the number and the quality of its referring domains and backlinks.
External links
Find out how many other websites benefited from getting a backlink from the same page. If the page links out to hundreds of sites, the value of each backlink is diminished.
Social shares
Learn how many Facebook shares the page that linked out to you received. Plenty of social shares are a positive ranking signal, and they also slightly increase your chances of getting referral traffic.

Learn more about the linking page’s backlink profile

Referring Domain Trust
Backlink Page Trust
Number of backlinks pointing to the linking page
Number of referring domains pointing to the linking page
EDU/GOV domains
Dofollow/Nofollow ratio

Manage your budget and link building process

Define each backlink’s value and responsible manager. Say, you work for an agency and need to track who is in charge of every backlink. Or perhaps you need to understand whether your expenses on writing quality guest posts are paying off.
In any case, we’ve got you covered.

Sounds great!
I'm ready to proceed!

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Flexible pricing




Unlimited no. of websites

2,500 keywords

700,000 pages for website audit




Unlimited no. of websites

1,000 keywords

250,000 pages for website audit

See pricing plans
g2-crowd g2-crowd
trustpilot trustpilot
software software
finances finances
captera captera
Great suite of tools for business and agencies

What I like best is the good range of tools that I am able to use to support my small business clients to improve their SEO.
The keyword ranking tools are good and there is a solid backlink monitor and website audit tools.
The support is friendly and helpful and there are some useful articles to help.

Nic Eversett
SE Ranking is easy to use for several websites and countries

We use the part for backlinks monitoring a lot. This way we don’t have to check the placed backlinks manually. When a backlink changes into 404 error or is completely gone, we receive a message. Instead of losing valuable links, we can contact the website and let them know that their webpage isn’t working anymore.

Nina from Consumer Goods
Great software to a very great price

I really like the competitor research tool and here SE Ranking is one of the best I have tried that covers the Scandinavian market. The backlink tool are one of the tools that I can recommend to others. The option to choose how often you want to refresh keyword rankings is great.

Hans-Henning Nielsen
SE Ranking is AWESOME

Love the keyword tracking and the backlink monitoring. Makes life very easy. Those are just the items I like but overall I like all the features that SE Ranking has to offer. Any new addons will just be a bonus to what they are already giving to the end users.

Sheena Cloete
Best Seo tool a company could use!!!

SE Ranking is the best seo platform our company has used so far. The interface of the platform is great & user-friendly. The available options are many. From tracking rankings, monitoring backlinks, keyword research to competitor analysis and website audit, everything we need to optimize our sites is just one click away. Also, for any questions or anything else we needed, the live support team replied & helped me with straight away.

Giannis Koutsopoulos
My absolute favorite tool for rank tracking, backlinks monitoring and website audit

I know how it’s important to сreate websites in a way that they are loved both by Google and people. That’s why SEO is an essential part of our company. SE Ranking helps us to track rankings and control on-page and off-page optimization.

Stanislav Shyshkin
Comprehensive SEO Tool with great Keywords- and Backlinks-Monitoring

This SEO tool meets all requirements of a professional SEO or Digital Marketing Manager. SERanking is a great help for my daily work indeed! The very friendly and responsive customer service is a big plus as well. I can recommend SERanking. This tool fulfills the industry standard for sure

Marc Senges
Join over 600,000+ users
You are in good company

More features to explore

Page Changes Monitoring
  • Get immediate notifications when a change is made to a web page
  • Compare changes against two scanning dates
  • Understand the reasons behind rankings fluctuations
Learn more
On-Page Checker
  • Analyze the target URL for the target keyword
  • Provides technical, content, link, and many other types of analysis
  • View such analyzed parameters as “passed”, “warnings” and “errors”
  • Use practical tips to solve issues and eliminate warnings
Learn more
Lead Generator
  • Add a customized widget to your website
  • Offer a free on-page SEO audit to your visitors
  • Collect info on visitors to convert them into clients
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Keyword Grouper
  • Analyze and group search queries that match the same website’s URL
  • Group keywords regardless of the location
  • Check the search volume right on spot
  • Easily group long-tail search queries
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Backlink Checker
  • Analyze each link against 15 SEO parameters
  • Discover your and your competitors’ backlink profiles
  • Export backlinks to the Backlink Monitoring tool
  • Base your backlink profile structure on valuable SEO factors
Learn more
Social Media Management
  • Schedule automatic social media posting
  • Analyze key metrics
  • Facebook & Twitter management
  • Analyze social media user demographics
Learn more
White Label
  • Customizable domain logo, header, footer, color scheme, and much more
  • Set automated or manually generated branded reports
  • Custom access to different SEO facilities
  • Use your own domain via separate personal access
Learn more
Marketing Plan
  • Comprehensive checklist with tips and guidelines
  • Regularly updated materials
  • Create custom tasks
  • Track your progress
Learn more
SEO/PPC Competitor Research
  • Discover competitors by keywords, domains, subdomains, and URLs
  • Analyze the Ads advertising history
  • Get a list of all your competitors in the search results
  • Get ideas for alternative keywords for your ad campaign and organic promotion
Learn more
Website Audit
  • Analyze all of your pages against key SEO parameters
  • Compare previous crawls
  • Solve issues by following our guidelines
  • Study analyzed parameters categorized as “passed”, “warnings” and “errors”
Learn more